Looking for a Frictionless alternative?

Frictionless reviews your landing page with a language model and sends you a tidy list of what it does not like. Some of it will be right. The catch is the shape of the thing: it is one model, taking one look, producing one opinion, and then charging you again next month for the privilege. Nothing in the report was measured, so nothing in it can be checked.

Frictionless and you x you i, side by side

you x you i compared with Frictionless, feature by feature
Feature you x you i Frictionless
Conversions
More people buying
Tells you why people are not buying Opinion only
Checks your headline says what you sell Opinion only
Checks your buttons and calls to action Opinion only
Checks your pricing is laid out clearly Opinion only
Findability
Found in Google and AI search
Checks the Google basics
Technical health
Speed, mobile, accessibility
Checks how fast your pages load
Checks it works on phones
Checks people with disabilities can use it
Trust and brand
Trustworthy and on-brand
Predicts where visitors look first
Clarity
A message that lands
Flags copy that sounds AI-written
Rewrites your words for you
Always on
Runs on every audit
Scores measured against what real people said, not an opinion
One audit, no subscription
Pricing $5 per audit, no subscription From $19/mo

When to choose Frictionless

Choose Frictionless if you publish new landing pages constantly and you want a standing second opinion on each one as it goes out. A monthly plan makes sense when you are reviewing something every week, and their copy feedback is competent. If your work looks like a stream of new pages rather than one site you are trying to fix, a subscription is the right shape.

When to choose you x you i

Choose us when you have one site and one question: why is nobody buying. We load it, time it, open it on a phone, scan it for accessibility, and score your headline, buttons, prices and trust signals against what thousands of real people said about real pages. You get a ranked list and a bill that arrives once. The audit is $5, with no subscription.

What we check that Frictionless does not

Every one of these is a row in the table above, ticked in our column and blank in theirs.

  • Checks the Google basics
  • Checks AI can read and quote your pages
  • Connects to Google Search Console
  • Shows which searches moved after your audit
  • Links your fixes to your Google traffic
  • Shows what AI answers cost you in clicks
  • Compares your clicks with last year
  • Tracks your score against your Google traffic
  • Checks how fast your pages load
  • Checks it works on phones
  • Checks people with disabilities can use it
  • Predicts where visitors look first
  • Flags copy that sounds AI-written
  • Scores measured against what real people said, not an opinion
  • One audit, no subscription

Find out why your visitors are not buying

Paste your store URL and get a ranked list of what to fix, in plain English.

Frictionless: From $19/mo. you x you i: $5 for a single page audit, paid once, with no subscription.

See pricing and plans

Frictionless vs you x you i: common questions

Is an AI review of my landing page useless?

Not useless, just unanchored. It will spot a weak headline and it may well be right. What it cannot do is tell you how sure it is, show you what its score is measured against, or give you the same answer twice. That is the difference between a critique and a measurement.

What does Frictionless not look at?

The page as a running thing. It does not time your load, does not render at phone width, does not scan for accessibility, and does not touch your Search Console. Those are half the reasons a page with traffic still does not sell.

I do not want another monthly bill.

Then do not take one. We charge for the audit you run and nothing else. If you never come back, you never pay again, and there is nothing to cancel.

How long does an audit take?

Minutes. You paste a URL and the report comes back ranked by what to fix first, written for a business owner rather than an analyst.