Find the leaks in your sales funnel

See exactly where shoppers drop off between landing, product, and checkout, and get a ranked list of fixes that recover sales.

Why e-commerce brands use it

Find the leaks in your funnel

Pinpoint where shoppers drop off between landing, product, cart, and checkout, so you fix the steps that cost you sales.

Turn product pages into sellers

CTA, value proposition, and trust-signal checks show why a product page gets traffic but still converts poorly.

Win the mobile shopper

Most D2C traffic is mobile. Core Web Vitals and cognitive-load checks catch the slow, cramped pages that lose phone buyers.

Build trust before checkout

Trust signals, pricing transparency, and brand consistency scoring surface the doubts that make shoppers abandon at payment.

In practice

How a D2C brand uses it

A direct-to-consumer brand audits its best-selling product page and its cart page. The report flags a slow mobile hero image, a buried "Add to cart" button, and a cart page with no visible trust signals.

  • Audit the product and cart pages that carry the most revenue.
  • Fix the highest-impact issues first, starting with mobile speed and the call-to-action.
  • Connect Google Search Console so the next audit can track whether traffic moved.
  • Re-audit after the changes to confirm the funnel improved.

The brand stops guessing which page hurts conversion and works from a ranked list tied to the steps shoppers actually take.

How the check-up works

No code, no calls, ready in minutes, and the best bit? It's easy to understand!

1

Paste your URL

Enter the page you want to audit

2

We run the automated audit

Our system analyzes your page

3

See your issues and fixes

View results in the dashboard

4

See the impact of changes

See improvements in traffic, search, clicks, and more.

Find out more about Google Search Console integration

What other teams are saying

Endorsement

“Excited about the opportunity for our community of small business DTC founders to jump into using you x you i. It's a game-changer for small brands that don't have the budget or team resources of bigger brands, but who need the optimisations and tweaks to grow their revenues. I am absolutely excited about using this tool inside our community.”
Founder of SHE-com logo

Lisa Jones

Founder of SHE-com

“As a non-tech person, it makes it easy to know the impact of the problem and what to do about it.”
Founder of BunLuv logo

Frances Maloney

Founder of BunLuv

“I love that it brings so much awareness to issues that you would not find just by looking at the website or inspecting elements.”
Owner of Rupahaus logo

Adeline Xie

Owner of Rupahaus

E-commerce FAQs

Which pages should I audit first?

Start with your best-selling product page and your main landing page. Those usually move revenue the most.

Can it audit my checkout flow?

It audits any publicly reachable page, including product, collection, landing, and cart pages. Steps behind a login or inside a payment processor are not publicly reachable, so audit the pages leading up to them.

Does it work with Shopify and other platforms?

Yes. The audit runs against your live site, so it works with Shopify, WooCommerce, BigCommerce, custom storefronts, and any other platform.

How long does an audit take?

Most single-page audits finish in a few minutes. You get an email when the report is ready.

Can I see if the changes worked?

Yes. Connect Google Search Console once and every later audit shows whether your organic traffic moved after the fixes.

Pricing that fits your stage

Start with a single $5 audit, or choose a monthly plan to monitor your key pages over time.

See pricing & plans

More on e-commerce conversion

Practical guides on funnel leaks, checkout, and product pages.

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Compatible with ALL Website Platforms

Supports all websites — no matter your platform or setup.

Audit your highest-revenue page

Start with the product or landing page that drives your sales and get a ranked fix list in minutes.