you x you i logo

Traffic but no sales or calls? See what your website is missing.

Get fresh eyes on your own website in minutes: what is turning visitors away, and the three fixes to make first. Plain language, no technical knowledge needed.

What you get

See what is turning visitors away

The report shows where eyes are likely to land first on your page, flags wording and buttons that confuse visitors, and checks whether the page is too busy to take in.

A fix list prioritised by impact

Findings are rated by severity with the most serious first, and the report picks out the three highest-impact fixes to start with.

Plain-English, no jargon

Each issue says what is wrong and what to change, in words for the person who runs the business. Change what you can yourself and hand the technical items to whoever builds your site.

Know what to fix before you pay for a redesign

A single audit costs about the price of a coffee. Check the page first, then decide whether you need an agency or a new design.

Example

How a shop owner with traffic but no sales uses it

An online jewelry shop gets over 1,000 visitors a day and has not had a single order. The owner has already paid a developer to improve the design and is still asking why shoppers do not buy.

  • Run an audit on the product page most visitors land on.
  • Work through the fix list from the top, starting with the three highest-impact fixes.
  • If shoppers find you through Google, connect Google Search Console so your reports can show whether visits from search moved.
  • Run the audit again after the changes and compare the new score with the first.

The owner gets a short list to work from, in order of importance, and a second score to compare with the first.

How a website audit works

Four steps, ready in minutes, and easy to understand.

1

Paste your URL

Add any public page, yours or a client's.

2

We run the audit

We check design, structure, copy, trust, speed and search in 5 to 10 minutes.

3

Get your fixes, in order

Your dashboard shows what's losing visitors and what to fix first.

4

See the impact

Re-audit after each change, and connect Google Search Console to track traffic, search and clicks.

How the Google Search Console integration works

What owners and agencies say

Endorsement

“Excited about the opportunity for our community of small business DTC founders to jump into using you x you i. It's a game-changer for small brands that don't have the budget or team resources of bigger brands, but who need the optimisations and tweaks to grow their revenues. I am absolutely excited about using this tool inside our community.”
Founder of SHE-com logo

Lisa Jones

Founder of SHE-com

“What I love most is that you can make one change, run the audit again, and immediately see how that improvement affects the customer journey and overall experience. I highly recommend it to anyone who needs clear guidance and support to improve their website and grow their online business.”
Founder of Et Voila Studios logo

Pascale

Founder of Et Voila Studios

“It's been a game changer for my business. It supported us in setting up our new platform with all the right ingredients needed to convert traffic. I wouldn't hesitate to recommend this app to other businesses!”
Owner of Harmonie Health logo

Lisa

Owner of Harmonie Health

Small business FAQs

Is this another automated report I won't read?

Near the top, the report lists the three fixes with the most impact, in plain language. You can start there and leave the rest until you want it.

Will it tell me whether the problem is my website or my ads?

It cannot see your ads or who clicks them, so it cannot say which one is the cause. It reads your page and shows what may be turning visitors away, most serious first. That tells you whether the page needs work before you spend more on traffic.

I've already paid for a redesign, an agency or ads. Why would this help?

It does not replace that work. It checks the page as it is today, whoever built it, and lists what is still putting visitors off, most serious first. Hand the list to whoever maintains your site, or run the audit again after a change and compare the new score with the first.

Can't I just ask ChatGPT to review my site?

You can. The design scores in your report come from research on how thousands of real people judged real websites, so they reflect how visitors see your page. The findings also arrive as a fix list in priority order, each with plain-English steps.

Does it work if my site gets very little traffic?

Yes. The audit reads the page itself, so it does not need visitors to work. Only the Search Console comparison depends on traffic, because it compares your Google search visits before and after the audit.

Do I need any technical skills?

No. The report explains each issue in plain language and tells you what to change. You can hand the technical items to a developer if you have one.

Which page should I audit first?

Start with the page that drives the most revenue, usually a landing page, a product page, or your homepage.

How long does an audit take?

Most single-page audits finish in a few minutes. You get an email when the report is ready.

What do I get in the report?

A score for each area (speed, accessibility, copy, design, trust), the specific issues found, and a prioritized list of fixes with plain-English steps.

Can I see if the changes worked?

Yes, for visits from Google search. Connect Google Search Console once and later audits show whether your organic traffic moved after the fixes. The comparison waits until enough data has come in after the audit, so a newer report asks you to check back.

Pricing that fits your stage

Start with a single $5 audit, or choose a monthly plan to monitor your key pages over time.

See pricing & plans

More for small business owners

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Website UX and Usability

12 Website Usability Mistakes That Hurt Sales

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Website UX Basics for Small E-commerce Teams

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Most stores pour their SEO effort into product pages and leave category pages as a bare grid of thumbnails. That's backwards. Category pages match the broad, high-volume searches shoppers actually type, and they're where people compare before they choose. This guide shows you how to write a category page that Google can rank and shoppers can buy from: the intro copy, the headings, the filters, the internal links, and the one mistake that wipes out your rankings.

By Emma Pugsley, Co-founder

Works on every website platform

Shopify, WordPress, Wix, Squarespace, Webflow or custom-built. If the page is public, we can audit it. There's nothing to install.

Audit your most important page

Start with the page that drives your sales and get a ranked fix list in minutes.