Find the leaks in your sales funnel

See exactly where shoppers drop off between landing, product, and checkout, and get a ranked list of fixes that recover sales.

Why e-commerce brands use it

Find the leaks in your funnel

Pinpoint where shoppers drop off between landing, product, cart, and checkout, so you fix the steps that cost you sales.

Turn product pages into sellers

CTA, value proposition, and trust-signal checks show why a product page gets traffic but still converts poorly.

Win the mobile shopper

Most D2C traffic is mobile. Core Web Vitals and cognitive-load checks catch the slow, cramped pages that lose phone buyers.

Build trust before checkout

Trust signals, pricing transparency, and brand consistency scoring surface the doubts that make shoppers abandon at payment.

In practice

How a D2C brand uses it

A direct-to-consumer brand audits its best-selling product page and its cart page. The report flags a slow mobile hero image, a buried "Add to cart" button, and a cart page with no visible trust signals.

  • Audit the product and cart pages that carry the most revenue.
  • Fix the highest-impact issues first, starting with mobile speed and the call-to-action.
  • Connect Google Search Console so the next audit can track whether traffic moved.
  • Re-audit after the changes to confirm the funnel improved.

The brand stops guessing which page hurts conversion and works from a ranked list tied to the steps shoppers actually take.

E-commerce FAQs

Which pages should I audit first?

Start with your best-selling product page and your main landing page. Those usually move revenue the most.

Can it audit my checkout flow?

It audits any publicly reachable page, including product, collection, landing, and cart pages. Steps behind a login or inside a payment processor are not publicly reachable, so audit the pages leading up to them.

Does it work with Shopify and other platforms?

Yes. The audit runs against your live site, so it works with Shopify, WooCommerce, BigCommerce, custom storefronts, and any other platform.

How long does an audit take?

Most single-page audits finish in a few minutes. You get an email when the report is ready.

Can I see if the changes worked?

Yes. Connect Google Search Console once and every later audit shows whether your organic traffic moved after the fixes.

Pricing

Pay for a single audit when you need one, or move to a monthly tier to track your store's key pages over time.

See pricing

From the blog

Practical guides on improving product pages, checkout, and conversion for online stores.

Read the blog

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Audit your highest-revenue page

Start with the product or landing page that drives your sales and get a ranked fix list in minutes.