Looking for a HubSpot Website Grader alternative?
Website Grader is the fastest way to find out your images are too big. It scores one page on speed, mobile, security and a few Google basics, and then it stops. Four categories, none of them about your headline, your pricing, your buttons, or whether a visitor trusts you enough to hand over a card. That is the part that decides whether you make a sale.
HubSpot Website Grader and you x you i, side by side
| Feature | you x you i ResearchPublished research and standards, your real page, and your real search data | HubSpot Website Grader ChecklistsA fixed list of technical checks, scored out of 100 |
|---|---|---|
| Conversions More of your visitors buy | ||
| Tells you why people are not buying | Measured | Not checked |
| Checks your headline says what you sell | Measured | Not checked |
| Checks your buttons and calls to action | Measured | Not checked |
| Checks your pricing is laid out clearly | Measured | Not checked |
| Checks how your pages are laid out | Measured | Not checked |
| Findability More visitors arrive and more of them buy | ||
| Checks the Google basics | Checks | Checks |
| Checks AI can read and quote your pages | Checks | Not checked |
| Technical health More visitors arrive, more of them buy and more people can use your site | ||
| Checks how fast your pages load | Measured | Checks |
| Checks it works on phones | Checks | Checks |
| Checks people with disabilities can use it | Measured | Not checked |
| Trust and brand More visitors trust what they see | ||
| Checks your site looks trustworthy | Checks | Not checked |
| Checks your brand is consistent | Measured | Not checked |
| Predicts where visitors look first | Measured | Not checked |
| Clarity More of your visitors buy | ||
| Checks your writing reads clearly | Measured | Not checked |
| Checks how hard the page is to take in | Checks | Not checked |
| How it works How each tool is run and priced, and what its scores rest on | ||
| Results in minutes, no traffic needed | ||
| Tells you what to fix, in order | Generic tips | |
| Pricing | $5 per audit, no subscription required | Free |
The scoring behind your audit is state of the art: more than a dozen machine-learning models, several built on research published in the last two years, benchmarked on held-out data and calibrated to how thousands of real people rated thousands of real web pages. No other audit at this price grades a site this way.
Grounded in research and web standards
- WCAG 2.2 accessibility standard
- Google Core Web Vitals performance standard
- Usability research usability principles
- Web-credibility research trust
- Eye-tracking research visual attention
- Readability research clarity
- Colour science brand consistency
When to choose HubSpot Website Grader
Choose Website Grader when you want a free sanity check in thirty seconds and you have never looked at your site's speed before. It is fair, it is quick, and if your score comes back poor it is telling you something true. For a first look at whether the basics are broken, it does the job and it costs nothing.
When to choose you x you i
Choose us when the score came back fine and the sales still are not happening. A grader tells you your page is fast. It does not tell you that your product page never says who the product is for, that your pricing table is confusing, or that your site looks untrustworthy on a phone. We check all of it and rank the fixes. One audit, $5, no subscription required.
What we check that HubSpot Website Grader does not
Every one of these is a row in the table above, ticked in our column and blank in theirs.
- Tells you why people are not buying
- Checks your headline says what you sell
- Checks your buttons and calls to action
- Checks your pricing is laid out clearly
- Checks how your pages are laid out
- Checks AI can read and quote your pages
- Connects to Google Search Console
- Shows which searches moved after your audit
- Links your fixes to your Google traffic
- Shows what AI answers cost you in clicks
- Compares your clicks with last year
- Tracks your score against your Google traffic
- Checks people with disabilities can use it
- Checks your site looks trustworthy
- Checks your brand is consistent
- Predicts where visitors look first
- Checks your writing reads clearly
- Flags copy that sounds AI-written
- Checks how hard the page is to take in
- Emails you what your fixes did, 30 days on
- Scores measured against what real people said, not an opinion
HubSpot Website Grader vs you x you i: common questions
What does the grader miss?
Everything about why a visitor leaves without buying. It checks speed, mobile, security and a few Google basics. It never looks at your headline, your calls to action, your pricing, whether your site reads as trustworthy, or whether your writing makes sense to someone who has never heard of you.
It is free. Why is yours not?
Because it scores four basics and we run more than twenty modules over your actual pages, including where visitors look first and what is stopping them buying. An audit is $5, paid once, no subscription required. That is less than the shipping on a single order.
Do I get a score?
Yes, and unlike a grader score it comes with a ranked list of what to fix and why each fix matters, in plain English. A number on its own has never improved anyone's conversion rate.
Do you check speed and mobile too?
Yes. Speed, mobile and accessibility are all covered, grounded in WCAG 2.2 and Google's own Core Web Vitals, so you are not giving anything up by moving across.
What is the audit based on?
Our own machine-learning models, each tuned on hundreds of real business pages and checked against the web standards professionals use for speed, accessibility, readability, and brand. Where a single-purpose tool checks one slice of your site, every score here comes from published research and is ranked by what actually moves visitors.