you x you i logo

See why your website isn't converting, and what to fix first.

Paste in a URL. We scan the page, show you where it's losing visitors, and give you a prioritised list of fixes. Then we re-audit every week, so you can see what's working.

Results in 5 to 10 minutes. No code, no calls. Works on any website.

A report's 3 Quick Wins shown in front of the online shop it audited

What owners and agencies say

Pascale

Founder of Et Voila Studios

What I love most is that you can make one change, run the audit again, and immediately see how that improvement affects the customer journey and overall experience. I highly recommend it to anyone who needs clear guidance and support to improve their website and grow their online business.

Lisa

Owner of Harmonie Health

It's been a game changer for my business. It supported us in setting up our new platform with all the right ingredients needed to convert traffic. I wouldn't hesitate to recommend this app to other businesses!

motivinktattoos-1242

★★★★★

MotivInkYou X You is a smart, well-designed tool for anyone looking to improve their website and increase conversions. What stood out to us was how clearly it prioritizes the most important areas to focus on first, without making the process feel overwhelming.For a small business like MotivInk, having practical, focused recommendations is incredibly valuable. We found it thoughtful, thorough, and well worth the investment.

FrenchAffair

★★★★★

Really well designed app to improve your website, increase conversion rates and drive sales. Provides the perfect balance of the three most impactful things you need to do now (so you have a clear focus and aren't overwhelmed) plus a deep dive into every aspect of your website (if you want to go down the rabbit hole and conduct a comprehensive overview.) Covers elements most other website scans don't pick up that can make a huge difference, so it's definitely worth the investment.

M

MammaChai

★★★★★

This app provided great insights and clarity that I never could have understood without a professional’s input. I loved that changes were categorised according to priority to help decide what to work on first. Highly recommend to anyone wanting to be at the top of their game and very affordable too!

lookeylikey-8521

Love how this app really gets under the hood and reveals things you can’t see just looking at your website.

lmarshma

★★★★★

This app has been a game changer for my business. It has not only allowed me to see the website platform I was using was not fit for purpose. But, it also supported us setting up our new platform with all the right ingredients needed to convert traffic. I wouldn't hesitate to recommend this app to other businesses!

H

hello-342d

★★★★★

This app and platform are like a GPS for your e-commerce journey. Without them, you may know you’re heading north, but you don’t know which road to take, how quickly you’re progressing, or how long the journey will take.You x You i gives you clarity, practical step-by-step recommendations, and a better understanding of your e-commerce website. What I love most is that you can make one change, run the audit again, and immediately see how that improvement affects the customer journey and overall experience.I highly recommend it to anyone who needs clear guidance and support to improve their website and grow their online business.

claydon.ryan-f382

★★★★★

The impact this tool has had on my understanding of user experience issues on my website cannot be understated.

What is you x you i?

you x you i is a website conversion optimisation tool. It audits any web page in minutes, shows where visitors are dropping off, and tells you what to fix, in order of impact.

Most websites don't need a big redesign. They need a handful of small, clear fixes, done one at a time. We turn your website into something you can improve every week, not a project that costs thousands and takes months.

Start Your Audit
A you x you i audit with its score, share options and quick wins, in front of the audited homepage

Why isn't my website converting?

Most people know their conversion rate is low. Few know why. Pick the problem that sounds most like yours, and we'll start an audit focused on it.

"Ad spend is up, but sales aren't."

More traffic won't help if the page it lands on is leaking visitors. We find the leaks, like missing trust signals or confusing wording, and rank the fixes by impact.

"I'm not sure we show up in AI search."

ChatGPT, Claude and Google's AI answers either quote your site or skip it. We check how clear, trustworthy and well-structured your pages are, for people and for AI.

"We don't have a UX or CRO expert."

Get a professional-level audit without hiring one. Plain-language reports your team can act on, or agencies can share directly with clients.

"People skim our pages and leave."

We score every page for clarity, reading level and message order, then point to the exact lines where readers get lost.

"Our pages don't look like the same brand."

Mixed colours, styles and missing proof make a business look smaller than it is. We flag what's drifting and how to pull it back together.
See all 25 audit types

Your weakest area holds back everything else

A website works like a shop. If people can't find their way around, don't trust the assistant, or can't see the product properly, they walk out. It doesn't matter how good the rest is. We score every area, so you can fix the one that's costing you the most.

Stop guessing why visitors leave

See exactly what's causing friction or breaking trust, explained in plain language.

How this is measured

Make every ad click count

Fix the pages you're paying to send people to before you spend more on traffic.

How this is measured

Agencies: scope faster, prove impact

Get a fast first layer of analysis for pitches and project scopes. Then re-audit after the work to show clients what changed and where to go next.

How this is measured

One audit instead of a stack of tools

Heatmaps
SEO
AEO
Personas
Analytics
Text / Language
Speed
Performance
Branding
Site Structure
Heatmaps
SEO
AEO
Personas
Analytics
Text / Language
Speed
Performance
Branding
Site Structure

You'd normally need several apps to see all of this. you x you i puts attention heatmaps, SEO and AI search checks, reader personas and analytics into one plain-English audit. It covers how people find you, how your pages perform, whether your site earns trust, and whether it sells.

Your Website Teammate runs on autopilot

Choose the pages that matter most. Your Website Teammate audits them every week and sends a fresh report and task list to your dashboard and inbox.

  • Hands-off: Audits run on their own. There's nothing to remember or trigger.
  • Always current: Every week shows how your site is performing now, not last month.
  • Clear next steps: Each report comes with a prioritised task list, so you know what to fix first.
  • Proof it's working: Make a change, and next week's audit shows the difference.
  • Flexible: Change which pages get audited at any time from your profile.
Start with one audit →

How a website audit works

Four steps, ready in minutes, and easy to understand.

1

Paste your URL

Add any public page, yours or a client's.

2

We run the audit

We check design, structure, copy, trust, speed and search in 5 to 10 minutes.

3

Get your fixes, in order

Your dashboard shows what's losing visitors and what to fix first.

4

See the impact

Re-audit after each change, and connect Google Search Console to track traffic, search and clicks.

How the Google Search Console integration works

Who is you x you i for?

Small & Medium Businesses

Small & Medium Businesses

Find out what's stopping visitors from getting in touch or buying, without paying for a consultant.

Learn more
E-commerce Brands

E-commerce Brands

Fix the product pages, trust signals and checkout steps that stop browsers from becoming buyers.

Learn more
Agencies & Freelancers

Agencies & Freelancers

Swap slow, senior-led manual audits for a fast first pass. Use it to scope projects, back up your advice with data, prove impact and win (or keep) clients.

Learn more

Works on every website platform

Shopify, WordPress, Wix, Squarespace, Webflow or custom-built. If the page is public, we can audit it. There's nothing to install.

From our blog

Guides to get more visitors, and convert more of them

Plain-language guides on website optimisation, SEO, AI search and conversion. The fixes that bring more people to your site also help turn them into customers.

Organic Traffic with Low Conversions: What It Means
E-commerce SEO for Conversions

Organic Traffic with Low Conversions: What It Means

Your rankings are up, Google is sending visitors, and sales haven't moved. That isn't a traffic problem, and more SEO won't fix it. When organic visitors don't buy, it's usually one of four things: broken tracking, the wrong searchers, a page that answers the wrong question, or friction between the click and the checkout. This guide shows you how to tell which one you've got and what to fix first.

By Emma Pugsley, Co-founder

How to Write Category Pages That Rank and Convert
E-commerce SEO for Conversions

How to Write Category Pages That Rank and Convert

Most stores pour their SEO effort into product pages and leave category pages as a bare grid of thumbnails. That's backwards. Category pages match the broad, high-volume searches shoppers actually type, and they're where people compare before they choose. This guide shows you how to write a category page that Google can rank and shoppers can buy from: the intro copy, the headings, the filters, the internal links, and the one mistake that wipes out your rankings.

By Emma Pugsley, Co-founder

Read more on the blog

Frequently asked questions

What is website conversion optimisation?

Website conversion optimisation means making small, regular changes so more visitors take action, like buying, booking or getting in touch. It focuses on the visitors you already have, not on buying more traffic. you x you i shows you which changes to make and in what order.

How long does an audit take?

5 to 10 minutes from start to full report. A traditional agency audit usually takes 1 to 4 weeks.

How much does it cost?

Your first audit is $5. If you want ongoing weekly audits, subscriptions are on the pricing page

Why would I want another audit next week?

Your website doesn't stand still, and neither does your to-do list. Each week we review the pages you chose as they are now, show how the score moved since the last review, and keep track of the fixes you've marked done. If you connect Google Search Console, you can also see what happened in search after your changes.

What does the audit check?

There are 25 audit types covering design, site structure, copy and readability, trust signals, branding, accessibility, speed, SEO and AI search visibility. Each issue comes with a plain-language fix and a priority.

Does it work for sites that aren't online shops?

Yes. The audit checks trust, clarity, navigation and accessibility on any public site. Online shops also get extra checks for product pages, cart trust and checkout friction.

Can agencies use it for client websites?

Yes. You can audit any public page, including pitch prospects and existing clients. The reports are in plain language, so you can share them directly with clients to scope work, show results and suggest what to do next.

How is this different from asking a chatbot?

Your scores come from research on how thousands of real people judge real websites, not from an AI model's opinion of your homepage. See how we compare to other tools.

How is my data handled?

We only audit publicly accessible pages and never log into your site. If you connect Google Search Console for richer insights, that connection is yours to revoke at any time. See our privacy policy for the full breakdown.

Can I get a refund?

Yes, and you don't need a reason. If an audit fails, we refund it automatically. If it ran but wasn't useful, email support@youxyoui.io within 30 days for a full refund. Pro and Growth start with a 14-day free trial. After your first payment, email us within 14 days and we'll refund it. See the full terms.

you x you i — 2nd Product of the Day on Uneed Launched on MarketingDB

Find out what your website is missing

Your first audit takes minutes and costs less than a coffee. You'll know exactly what to fix first.

Money back within 30 days if it isn't useful.